tp bennett

Tuesday, August 30, 2011

"We believe in a concept-led approach to design. A design concept can be a large flamboyant abstract gesture or a very subtle, quiet rational statement. The concept acts as a framework to hold a project together from the initial stages to detail design and ultimately through to project delivery. It is important that a design concept is robust, legible and realistic so that it can be applied from strategic design to completion without diluting its power and relevance in the face of layers of complexity and technical challenges." to find out more...
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